Trp

Abbreviation with 2 meanings

Trp
Stands forTroop
Meanings2
CategoriesMilitary, Business & Finance
Also writtenTRP

Trp has two meanings. It stands for Troop (military unit and organization) or Target rating point (marketing & advertising).

Meanings of Trp at a glance

#Trp stands forContext
1TroopMilitary › Military Unit and Organization
2Target rating pointBusiness & Finance › Marketing & Advertising

1. Troop

Military · Military Unit and Organization Abbreviations

Cavalry unit equivalent to a company, commanded by a captain and typically made up of scout or armored platoons. Several troops form a cavalry squadron, the battalion-size cavalry unit.

Example: B Trp, 1st Squadron, 7th Cavalry, conducted a zone reconnaissance ahead of the brigade.

The cavalry naming tradition (troop, squadron, regiment) survives in US Army armored cavalry units and in British armoured regiments. In everyday English, "troops" means soldiers in general, so the capitalized unit name Trp is used in designations.

2. Target rating point (TRP)

Business & Finance · Marketing & Advertising Abbreviations

Gross rating points delivered among a defined target audience, such as adults 25 to 54, rather than among all viewers, used to plan and buy television and video campaigns.

Example: The schedule delivers 300 TRPs against women 18 to 49.

In India, TRP more commonly means television rating point, the viewership ratings measured by the Broadcast Audience Research Council (BARC), often in news about channel rankings.

More military unit and organization abbreviations

  • TA – Territorial Army
  • TACP – Tactical Air Control Party
  • TRADOC – US Army Training and Doctrine Command
  • TRANSCOM – United States Transportation Command
  • USA – United States Army
  • USAF – United States Air Force
  • USAFA – United States Air Force Academy
  • USAFE – United States Air Forces in Europe

See all 126 military unit and organization abbreviations →

More marketing & advertising abbreviations

  • SSP – Supply-side platform
  • STP – Segmentation, targeting and positioning
  • TCV – Total contract value
  • TOFU – Top of the funnel
  • TTL – Through the line
  • UGC – User-generated content
  • USP – Unique selling proposition
  • UTM – Urchin Tracking Module

See all 111 marketing & advertising abbreviations →