ASIN

Business & Finance abbreviation · E-commerce & Retail

ASIN
Stands forAmazon Standard Identification Number
CategoriesBusiness & Finance

ASIN stands for Amazon Standard Identification Number, an e-commerce & retail abbreviation also used in entertainment.

Ten-character alphanumeric code Amazon assigns to each product in its catalog, used to identify listings, variations and advertising targets. For books, the ASIN is usually the same as the ISBN-10.

Example: Paste the ASIN into the search bar to find the exact listing.

Usage notes

Non-book ASINs typically begin with "B0." One ASIN is shared by every seller offering the identical product, which is why sellers compete for the Buy Box on a single listing. ASINs are specific to each Amazon marketplace.

More e-commerce & retail abbreviations

  • 3DS – 3-D Secure
  • ACoS – Advertising cost of sale
  • AOV – Average order value
  • ASP – Average selling price
  • ATC – Add to cart
  • ATV – Average transaction value
  • AVS – Address Verification Service
  • BFCM – Black Friday Cyber Monday
  • BIN – Buy It Now
  • BNIB – Brand new in box
  • BNPL – Buy now, pay later
  • BNWT – Brand new with tags

See all 75 e-commerce & retail abbreviations →