Q4
Units & Measurements abbreviation · Time
| Stands for | Fourth quarter |
|---|---|
| Categories | Units & Measurements |
Q4 stands for Fourth quarter, a time abbreviation also used in business.
October through December in a calendar year, the final quarter and, for retailers, the most important, because it contains Black Friday, Cyber Monday and the holiday shopping season.
Example: Retailers often earn a large share of their annual profit in Q4.
Usage notes
For the US federal government Q4 is July to September, ending the fiscal year on September 30 and prompting a familiar rush of "use it or lose it" spending. Companies report Q4 together with full-year results, often in January and February. In sports, Q4 is the final period of an American football or basketball game.