FMCG
Business & Finance abbreviation · E-commerce & Retail
| Stands for | Fast-moving consumer goods |
|---|---|
| Categories | Business & Finance |
FMCG stands for Fast-moving consumer goods, an e-commerce & retail abbreviation.
Low-priced products sold quickly and in high volumes, such as packaged food, drinks, toiletries and over-the-counter medicines, with thin margins per unit but large total sales. The term is used in the UK, Europe, India, Australia and Africa.
Example: He started as a sales trainee at an FMCG company in Mumbai.
Usage notes
Equivalent to the American term CPG. FMCG companies are known for sophisticated distribution and brand management, and their graduate trainee programs are considered strong career launch pads.
Related abbreviations
More e-commerce & retail abbreviations
- EAS – Electronic article surveillance
- EDLP – Everyday low pricing
- EPOS – Electronic point of sale
- EUC – Excellent used condition
- FBA – Fulfillment by Amazon
- FBM – Fulfilled by merchant
- FNSKU – Fulfillment network stock keeping unit
- FOC – Free of charge
- G&S – Goods and services
- GMROI – Gross margin return on inventory investment
- GMV – Gross merchandise value
- GWP – Gift with purchase